Waiteika Station breed Romney sheep that are free of eczema. They have been operating since the 1970's on the same coastal property. We used the mountain line of Mt Karioi to symbolise the location, and a sheep for obvious reasons! The name is well established so we wanted to make this stand out in the logo. We used a vintage look which also looks similar to logos you'll find on a press in a woolshed.
Branding and identity, Logo design